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THE NIKKEI WEEKLY Nov. 2010


Learn what makes Japanese business tick, from the source that sets the quality standard


The Nikkei Weekly is an English-language business paper that covers important economic, business and political news of Japan. Based on information published in The Nikkei, Japan’s leading business daily and other specialty papers published by Nikkei Inc., it offers not only the latest news events, but also in-depth analysis on big breaking news and economic trends. Taking advantage of its extensive bureau network in Asia outside Japan, it also offers lively information on Asian economy and business subjects. Based on The Nikkei, which is considered as a must-read for Japanese businesspeople, The Nikkei Weekly offers crucial information for foreign businesspeople who do business in Japan or with Japanese businesses and Japanese people who need to communicate with foreign businesspersons.

 

 

OUTLINE THE NIKKEI WEEKLY
 Paper edition: Tabloid format, 32 pages (16 pages color)
 Published each week on Monday, 51 weeks a year

POINT 1 : Learn about Japanese business!


Each week, editors comb The Nikkei and the three specialty papers that Nikkei Inc. publishes in Japanese—The Nikkei Business Daily, The Nikkei MJ (“marketing journal”), and The Nikkei Veritas—to select the most important news and analysis to be translated into English and included in THE NIKKEI WEEKLY. This makes the paper an excellent source of information when discussing developments in the Japanese and Asian business worlds.

POINT 2 : Learn about Japanese culture,too!

THE NIKKEI WEEKLY is filled with information that brings you close to where the Japanese really live, such as popular trends and hit products.
POINT 3 : Improve your communication with the Japanese!

THE NIKKEI WEEKLY lets you hear the voices of businesspeople from abroad who are already doing business in or with Japan, and offers you the key to understanding Japanese business methods.

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